Here’s something all dealers need to know: In 2016 alone, the U.S. automotive industry has spent a whopping $8.71 billion on digital advertising. As such, when it comes to selling cars, the industry is slowly but surely embracing this new channel.
If you’re still wary of online marketing, there are many reasons why you should give it a shot.
Lower barrier to entry
If you’ve ever taken out a print ad, radio spot, or other forms of traditional advertising, then you know just how expensive it can be. That’s why many auto dealerships have turned to digital marketing to help them attract more prospects. Read more on this article: http://bit.ly/2oKZpGM
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