Twitter may not be the first platform that dealers think about when it comes to social media marketing, but don’t write it off just yet. After all, it still has a large active user base of 328 million people, many of whom are using the platform to look for their next car.
It’s also fast becoming a customer service channel, as more people prefer to tweet their complaints and questions rather than pick up the phone or visit a physical dealership. When it comes to posting live updates about your dealership’s sales events, it’s still the go-to platform. Read more from this blog: http://bit.ly/2syvN1D
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